{"id":474,"date":"2018-08-03T06:39:13","date_gmt":"2018-08-03T06:39:13","guid":{"rendered":"http:\/\/blog.valoraconsultores.com\/?p=474"},"modified":"2023-12-07T09:09:33","modified_gmt":"2023-12-07T09:09:33","slug":"los-runners-y-la-economia-del-carbono","status":"publish","type":"post","link":"https:\/\/blog.valoraconsultores.com\/index.php\/los-runners-y-la-economia-del-carbono\/","title":{"rendered":"Los runners y la econom\u00eda del carbono"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"474\" class=\"elementor elementor-474\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-828c5be e-flex e-con-boxed e-con e-parent\" data-id=\"828c5be\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92f8e41 elementor-widget elementor-widget-heading\" data-id=\"92f8e41\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.17.0 - 08-11-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">\u00bfY si nos cambian el indicador de medici\u00f3n en mitad de la carrera?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-542d46c e-flex e-con-boxed e-con e-parent\" data-id=\"542d46c\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f683a8 elementor-widget elementor-widget-spacer\" data-id=\"3f683a8\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.17.0 - 08-11-2023 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6bb552fd e-flex e-con-boxed e-con e-parent\" data-id=\"6bb552fd\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62aca79f elementor-widget elementor-widget-text-editor\" data-id=\"62aca79f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.17.0 - 08-11-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<!-- wp:heading {\"level\":3} --><!-- \/wp:heading --><!-- wp:paragraph -->\n<p>Imagin\u00e9monos en una carrera en la que salimos pensando en los kil\u00f3metros que hay que recorrer y el tiempo dedicado. Pero a mitad de ella, nos damos cuenta de que es m\u00e1s relevante la energ\u00eda que estamos consumiendo, y de que el reto no es ser m\u00e1s r\u00e1pido, sino ser m\u00e1s eficiente. Ganar\u00e1 el que menos energ\u00eda consuma llegando a la meta.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>\u00bfY si, adem\u00e1s, la carrera es de relevos y a nuestro compa\u00f1ero le tenemos que pasar la energ\u00eda que nos sobra (agua, electrolitos\u2026) para que \u00e9l contin\u00fae y tenga suficiente como para pasarle tambi\u00e9n energ\u00eda al siguiente relevista, a la \u201csiguiente generaci\u00f3n\u201d?<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>Por tanto, el primer compromiso para abordar el reto del cambio clim\u00e1tico es f\u00e1cil de asumir.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>Integremos nuevos indicadores de medici\u00f3n en nuestros modelos de desarrollo y en nuestras empresas. Midamos la huella de carbono de nuestras actividades, productos y servicios. No nos fiemos solo de nuestros indicadores financieros y creemos un modelo de evaluaci\u00f3n de la econom\u00eda del carbono que mida nuestra eficiencia y que nos facilite la toma de decisiones.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>El segundo gran compromiso es querer mejorar nuestras marcas. Innovemos, busquemos nuevas soluciones, alianzas, nuevos modos de producci\u00f3n\u2026 algo que es innato a nuestra condici\u00f3n humana y que todos perseguimos en nuestras empresas.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>Abordemos el reto del cambio clim\u00e1tico con la misma l\u00f3gica y racionalidad que abordamos otros retos empresariales y personales: midamos nuestro estado de situaci\u00f3n y tomemos decisiones para mejorarlo. Y hag\u00e1moslo en equipo.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>Seguiremos en carrera y llegaremos a la meta, pero adem\u00e1s, nuestros equipos, nuestros clientes y la sociedad, nos lo agradecer\u00e1n.<\/p>\n<!-- \/wp:image --><!-- wp:paragraph --><!-- \/wp:paragraph -->\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1251afd e-flex e-con-boxed e-con e-parent\" data-id=\"1251afd\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-88dc1f0 elementor-widget elementor-widget-text-editor\" data-id=\"88dc1f0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Publicado por:<\/p>\n<p><a href=\"https:\/\/www.apd.es\/whitepapper-8-desafios-ser-humano-siglo-xxi\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"wp-image-43\" src=\"https:\/\/blog.valoraconsultores.com\/wp-content\/uploads\/2020\/05\/apd_logo.jpg\" alt=\"\" width=\"104\" height=\"60\" \/><\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00bfY si nos cambian el indicador de medici\u00f3n en mitad de la carrera? Imagin\u00e9monos en una carrera en la que salimos pensando en los kil\u00f3metros que hay que recorrer y el tiempo dedicado. Pero a mitad de ella, nos damos cuenta de que es m\u00e1s relevante la energ\u00eda que estamos consumiendo, y de que el &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/blog.valoraconsultores.com\/index.php\/los-runners-y-la-economia-del-carbono\/\"> <span class=\"screen-reader-text\">Los runners y la econom\u00eda del carbono<\/span> Leer m\u00e1s &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":1726,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[2,28,29],"tags":[23,41,75,51,48,52,4,14,50],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Los runners y la econom\u00eda del carbono<\/title>\n<meta name=\"description\" content=\"Imagin\u00e9monos en una carrera en la que salimos pensando en los kil\u00f3metros que hay que recorrer y el tiempo dedicado. Pero a mitad de ella\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.valoraconsultores.com\/index.php\/los-runners-y-la-economia-del-carbono\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los runners y la econom\u00eda del carbono\" \/>\n<meta property=\"og:description\" content=\"Imagin\u00e9monos en una carrera en la que salimos pensando en los kil\u00f3metros que hay que recorrer y el tiempo dedicado. 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